SBB embraces onboard passenger information and entertainment system from GoMedia

Sven Koster

07 January 2020, London: Passengers travelling with SBB will now be able to receive passenger information services (PIS) throughout their journey, thanks to a new deal with leading onboard infotainment provider, GoMedia.

Rail journeys on SBB’s International fleet of trains across Switzerland, Germany and Italy will be enriched with the complimentary service being rolled out from December 2019, enabling SBB customers to use the onboard entertainment platform to access up-to-date journey information such as the live train times, next station, live mapping and train speed.  

Roger Matthews, managing director at GoMedia, says: "This deal marks a proud moment for GoMedia, launching with SBB, one of the continent's leading train operators. We're excited to build upon our work with PIS in the UK, and bring real-time journey information to European travellers, allowing them to feel more informed about their journey, and in turn, improving the customer experience."

As well as PIS, passengers travelling with SBB can enjoy a range of films, TV shows, games and magazines through the GoMedia platform, reflective of Switzerland’s multiple spoken languages and cultural diversity. Licensed from MPLC Switzerland, onboard is a wide selection of films from local and regional content providers and distributors such as Filmcoopi, Praesens, Red Bull and Pathé. Titles include the 1956 black and white classic ‘Heidi’, Sorrentino's masterpiece ‘La Grande Bellezza’ and ‘Deepwater Horizon’.

GoMedia and SBB have also created a ‘Kids Corner’, featuring universal favourites ‘Shaun the Sheep’, ‘Ben and Holly’ and ‘Peppa Pig’ to keep little ones entertained for the duration of their journey. For adults, there is a selection of daily newspapers as well as local and international news channels.

The portal is reached via passengers’ own devices and is custom designed with SBB's branding, featuring the iconic SBB analogue clock. Content is accessible in four languages; German, French, Italian and English. 

Rollout of GoMedia’s infotainment platform on SBB will begin from December 2019, with all international SBB trains connected by the end of 2021.

 


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