Virgin Trains launches Amazon Originals on its BEAM (on-board entertainment) service

Sven Koster

20 May 2019, London: Virgin Trains has overhauled its award-winning BEAM onboard entertainment service with a complete redesign and adding fresh new content to keep passengers entertained on their journeys.

The new design, which is rolling out across the Virgin Trains fleet during May 2019, has been developed to make it even easier for passengers to watch their favourite movies and TV shows whilst on the move.

Alongside the new look and feel, Virgin has launched Amazon Originals from Prime Video on BEAM. This sees episodes of some of its most talked about TV shows being available to passengers on-board Virgin’s services. The programmes available include The Grand Tour, Bosch and the multi-award winning The Marvelous Mrs Maisel. To access this complimentary content, passengers simply log on to the onboard Wi-Fi and stream straight to their mobile, tablet or laptop.

...we have been working with GoMedia to develop our new customer interface to make the experience even more enjoyable.

Roger Matthews, Managing Director at GoMedia, says: “We helped launched BEAM with Virgin Trains almost three years ago. Virgin Trains service has since evolved to allow passengers to access content with and without an app. It is great that Virgin will be bringing these Amazon Originals to BEAM, alongside a new customer interface which we worked with Virgin to deliver. Personally, I can’t wait to watch Goliath starring Billy Bob Thornton on my next journey up to Manchester.”

Adrian Varma, Head of Customer Proposition, at Virgin Trains comments: “Our customers are a big deal to us, and we provide the best on-board experience across the industry, we have been working with GoMedia to develop our new customer interface to make the experience even more enjoyable. As part of this we’re working with Amazon to bring some of their best Amazon Original programming, across TV shows and documentaries, combined with an amazing selection of films, TV, games, newspapers and magazines, to keep our customers entertained on their journey.”

 


© GoMedia Services Ltd, 2018
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